Tags Posts tagged with "Reebok"

Reebok

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A picture and a few lines have enough potential to build a brand image in the consumer’s eye.An effective print advertising design is directed at outshining potential competitors while attracting new potential customers or clients.Your business’s print advertisements need to give readers a reason to be interested in your business; they must be clear, succinct, informative, and inviting. Your print ad has just a split second to attract attention and quickly explain why your product or service has some lasting benefit to those who read about it.If you’re creating an advertisement in a magazine or newspaper, here’s what you need to know to create a good advertisement that stands out:

  1. Construct the right headline

    Reebok
    Example: Reebok

    In practically all cases, the headline constitutes the  most-important element of a print ad. Headlines should be clear and precise. Don’t get so drowned in the temptation of making it so “creative” that your meaning or brand message is lost or obscured in the process.                                                                               As important is the content of the headline,so is its placing. The headline should dominate the ad and be quickly understood. It should not get lost in a muddle of too many type fonts, graphics, and other elements.

  2. Hammer out your subheads

    Check-Out-These-Mind-Blowing-Mercedes-Benz-Print-Ads-02-630x445
    Mercedes-Benz just knows how to make its advertisements click.

    In addition to the main headline, a subhead can impart secondary information and explain the deal further. Attention should be paid to the fact that the ad doesnt end up looking too cluttered.

  3. Lay out your body copy

    mcdonalds_ad
    McDonald’s frames it right,with a precise yet arresting body copy.

    Like everything else in a good print ad,the body copy should be kept brief.

  4. Decide your graphics

    mentos
    Excellent use of graphics by Mentos.

    The graphic element of your ad is there to attract the readers’ eyes and generate enough interest to make them read your body copy. The graphic element should successfully call attention to your headline and should be relevant to what you’re selling.

  5. Test your Print Ad

    a-2
    A clever print ad by Adidas.

    Print advertising should be recognisable at a hundred paces.A successful print ad is one where the lookers get to know whose ad it is without even seeing the brand name.

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    We had noticed some incredible advertisements in the year 2014 which was the year of creative advertisements. The creativity was at its peak with some of the most creative advertisements, emotional campaigns, print campaigns and Television campaigns conceptualized in the year 2014. Some advertisements were seamless amalgamation of the articulate typography, eye-grabbing images and attractive design. We throw-in some of the best and most significant creative advertisements 2014:

    1. Ikea Chairs splendid Valentine Advertisement by BBH Singapore

     

    Ikea Chairs advertisement was brilliantly ideated and executed on the eve of Valentine’s Day  by BBH Singapore grabbing the eyeballs of lakhs of people. The splendid campaign for Ikea furniture made people seamlessly look and smile instantly.

    img_1
    Ikea Chairs splendid Valentine’s Day advertisement.




     

    1. Lego “Show, Don’t Tell” Print Advertising Campaign

     

     

    The uber creative Lego advertisement which involves series of witty images conceptualized by the French agency Grey Paris is a win-win situation which gives distinct meaning to life. This print advertising campaign is one of the superlative examples of most superficial creative advertisements ever produced with the slogan ‘Creativity forgives everything’.

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    Lego ‘Show, Don’t Tell’ Print Advertisement.

     

    1. OLED-TV World’s Slimmest Print Advertisement

     

     

    M & C Saatchi Stockholm smartly conceptualized the advertisement campaign of LG Electronics new curved OLED-TV. Since the thickness of the TV was similar to the widely read tech magazine in the Nordics, Sound and Vision, the agency cleverly positioned the LG’s latest release making it one of the most distinct media placement examples.

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    OLED-TV World’s Slimmest Print Advertisement.

     

    1. Oreo brilliant print advertisement immediately inducing the taste of delicious biscuit.

     

    Oreo brilliantly strategizes and puts forward its advertisements which make it nearly impossible for the audience to not watch such adverts. The remarkable Oreo ad campaigns in different forms like print, outdoor and television have managed to emerge victorious every time. This excellent print advertisement is a straightforward example of how mouth-watering Oreo biscuit tastes when you grab it.

    img_4
    Oreo brilliant print advertisement.

     

    1. Origin Coffee ‘Instantly Awake’ tagline

     

    The ‘Instantly Awake’ tagline was brilliantly conceptualized in this advertisement created by South African advertising agency Joe Public.

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    Origin Coffee Instantly Awake Advertisement.

     

    1. American Greetings World’s toughest job

     

    The year’s best feel-good advertisement which was also popularly called the ‘Best Mom and Best Prank’ advertisement of the year. 24 individuals are seen getting interviewed for the world’s toughest job in this video with a whooping salary of $0. The video received record 12 million views and mammoth appreciation from the people around the world.

     

    1. The Powerful Sports Advertisement- The Game Before The Game.

     

    What is coined as one of the last summer’s best World Cup ad featuring star Brazillian footballer Neymar and other footballers gearing up for the final battle makes it the must watch advertisement.

     

    1. The Totino Boy Pizza Rolls Creative Advertisement.

     

    This is one such advertisement which you just need to watch to get to know what it is all about.

     

    1. There is a drink which helps you to get sleep called ‘Good Night’ drink.

     

    Saatchi & Saatchi UAE creative which involves sleepy stunts in the stores is extremely creative way of increasing brand awareness amongst the people.

     

    1. Reebok Skyscape TVC Creative Ad

     

    Adidas AG creative featuring Miranda Kerr is one of the breathtaking creative advertisements of the year with excellent background score. You can choose to watch it later but you simply cannot afford it.

     

     

     

     Source: http://www.creativebloq.com/
    http://www.adweek.com/news-gallery/advertising-branding/10-best-ads-2014-161692

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